
Co-branding: Reebok and CrossFit
January 22, 2014Giving back is a top priority for Winston Flowers, and the company creates a Charity in Bloom floral design every month and donates 20% of its proceeds to a specific charity. For the month of October, Winston highlighted various shades of pink to benefit the Breast Cancer Research Foundation. For the month of November, it will contribute 20% of its featured design to the Red Sox Foundation and Massachusetts General Hospital Home Base Program.
Waldorf Astoria – Delivery of Service

Small nuances such as appropriate conversation, smile, and careful listening are authentic and effective.
Unlike most modern hotels which feature long front desks with three or more employees behind them, the Waldorf has individual desks for each employee, creating a more welcoming environment. Each customer is greeted with a smile as the hotel employee steps out from behind the desk, removing any barriers between greeter and guest. If someone has a question or needs special attention, the greeting employee personally guides the guest to the appropriate destination, even if it’s just to the elevator. It’s first class service from the first point of contact.The human interaction at the Waldorf Astoria is exactly that: human. The art of building rapport through eye contact, body language and conversation is evident in each encounter with the Waldorf client-facing staff. Small nuances such as appropriate conversation, smile, and careful listening are authentic and effective. Staff pay attention to the little and the big things that will make your stay pleasurable: an impeccably served meal in the hotel restaurant, the timely delivery of your cocktail to the piano bar, the valet having your car waiting at checkout – these all add up to a superb customer experience.
Winston Flowers – Delivery of Service
Exemplary service establishes good will and leads to customer loyalty. The Winston Flowers Special Services Concierge program was created 10 years ago, beginning with a list of 200 clients and run by one employee. Director of Client Relations Greg Mastroianni has expanded the program to the point where it requires five employee specialists, and there are plans for continued growth.
We have had the pleasure of interviewing Greg about what it means to be an elite services company. You can read his interview in detail here.
Special Services Concierge excels in high quality client interactions. As a client of Special Services, we at Riverview Capital Advisers have direct experience with the team and trust them completely. We depend on them to make our deliveries on time to any location, and have total confidence that the product will be superb.